Again, the marketing team is the leading institution, controlling costs and progress of the project. They are bound to the company’s constraints in terms of strategy, budget and available capacities.

During design development, surgeons represent the needs of patients, including short healing process and minimum pain. They also have in mind the ergonomics and the use of the product to make it better for all their colleagues.

Engineers are very much dependent on physics and state of the art technologies and materials to approach solutions suggested by surgeons. Additionally, they must respect the limit of costs and time prescribed by the marketing team.

Click on image or on links below to obtain more information on relationships between groups involved in the design process:

-  Engineers <-> Surgeons
-  Engineers <-> Marketing
-  Marketing <-> Surgeons